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Royal Product Photography and Videography in Advertising

Why Quality Product Photography Matters 

When it comes to advertising anything from the best cleaning products to premium sparkling jewellery, quality product photography and videography are essential. The visuals you use will play a big role in whether or not potential customers are interested in your product. In this blog post, we feature photography and video created for a premium cleaning product with the royal warrant previously issued by the Queen and now King Charles III, we'll discuss why quality still life product photography and videography are so important in advertising.

People are visual creatures. We're hardwired to respond to images and videos, which is why advertising that relies on compelling visuals is so effective, high-quality photography and videography can help you sell your products by showing potential customers just how well they work. 

In addition to helping you sell products, quality visuals can also help build trust with potential customers. If your product photos and videos look professional and trustworthy, people will be more likely to believe that your product is worth their money. If your product receives the royal warrant it's because it's used by the royal household and you can't get any more trustworthy than that. The photography and visuals created have to match that high level and reflect this.

The success of this shoot was due to the collaboration between the stylist and photographer. After the creation of the brief and discussion with the client, a plan was made to source suitable props and backgrounds. London has a plethora of prop houses and we used multipule locations to source and achieve the look and style for the different shots. Overall we came up with a few still life and lifestyle setups and each "look" had a few options with different product arrangements

Quality product photography and videography are essential for any cleaning product ad campaign. High-quality visuals can help you sell products by showing potential customers just how well they work. In addition, quality visuals can also help build trust with potential customers just like the royal warrant by making your ads look more professional and trustworthy.


"I know of no single formula for success, but over the years I have observed that some attributes of leadership are universal, and are often about finding ways of encouraging people to combine their efforts, their talents, their insights, their enthusiasm and their inspiration, to work together." Her Majesty The Queen