pz cussons creative cosmetic still life

If you’ve read some of my most recent posts, you’ll be aware that I often work closely with stylists and set builders to create fantastic shots for amazing clients worldwide. Sometimes, both of these roles are fulfilled by the client, themselves, which means collaborating with in-house art directors and designers. Experienced production crews are invaluable to a successful shoot and I had the pleasure of working with a great team when shooting the Spring/Summer campaign for global cosmetics manufacturer PZ Cussons’ beauty brand, Sanctuary.

Advertising creative still life cosmetic product photography, beauty products submerged in jelly and melon, suggestive of the moisture and ingredients in the product. Created in photograhic studio london

The creative product photography was used across traditional print as well as digital platforms, including large scaled in-store posters and point of sale marketing displays and required extreme high resolution capture and precision post-production - something Howlett Photography has a lot of experience in.

mothers day beauty products on soft silk, creative still life photography from london
creative and playful still life composition from uk photographer. Sweeties and bag surround cosmetic product

There were several stories to tell here: vibrant spring days bursting with flowers, childhood memories full of delicious sweets, hot sunny days on the beach… all you need is the right style, lighting and props to capture the essence of Sanctuary’s campaign. Sometimes, just one or two elements are all you need -that enticing, refreshing looking image above was created by simply submerging large pieces of watermelon in transparent jelly balls!

beauty product surround by fresh flowers from london photographer chris howlett

We worked closely with the client on this one. Each still life composition was carefully planned, organised and catered for. We knew what we wanted to achieve, and the clients even added their own touch with the supply of artistically selected flowers, crisp fine sand, luxurious textiles and a surplus of sour sweets!

premium advertising style product photography with beauty products partially submerged in sand. summer cosmetics still life photography

These two creative lifestyle shots scream, Summer Holiday and feature a travel sized beach beauty kit you might take with you on holiday. Sand is a great texture and can be easily manipulated, giving you several different backgrounds whilst using the same props, products and even camera position.

second image taken from a summer beach theme, Cosmetic products on towel and surrounded by sand.

Howlett Photography work with a number of global beauty brands, but we also work directly with small startups and newly established companies, tailoring production to suit you, the client.

This is part of our success and we want you to be part of it.

The UK's Finest Perfumes & Fragrances

A picture can tell a thousand words - and whilst it can take just one photographer to execute, it takes the planning of a thousand ideas to bring to bring a single vision to life. The brief always serves as a steer in the right direction for any still life shoot and a great brief can provide a useful audit trail when qualifying the final image - does it set out what the client hopes to achieve? Is the end goal even achievable? The entire process, albeit a creative one, still relies on a combination of strategic technical and artistic ingenuity with well-thought-out flexible workflows. This is what transforms ideas on a mood board into high quality images, in this case to be used to gain traction for social online and digital platforms.

On some shoots, I’ll work with the stylist to create, source and execute a brief; on others, these are provided by agency art directors, or by the clients, themselves, as in this gallery, featuring a selection of my favourite still-life photography for British cosmetics brand, Clive Christian.

still life cosmetics photography. Perfume bottle on mens lifestyle set, feathers leathers and cigars make up this creative product photograph

“Perfumes that perfectly capture the grandeur and elegance of the Russian Baroque period, symbolling the beauty, elegance and presence of this culturally rich and romantic era of history”

creative product photography cosmetic perfume bottle with fragrant styling props men lifestyle
wood, bark, ferns, mens cosmetic fragrances. product photographer chris howlett

They provided a brief which included a realistic overview of what they were looking to convey - this step in the process should never be underestimated - and submitted with plenty of time to make any tweaks to the overall plan and also to source the props which would be used to create each unique image, all of which stand out on a screen or mobile phone.

thistle wood heather, lifestyle props surround cosmetic products still life image created by howlett photography in london
creative packshot photography. perfumes bottles overhead flat lay social media
london fragrance brand, roses and pebbles lifestyle still life photography
creative product photography still life cosmetics. perfume bottle with grass lifestyle background
A pair of perfume bottles on moss and grass create this cosmetic still life photograph from london product photographer chris howlett

With each beautifully crafted bottle looking identical, it was important to style each fragrance according to the blend of ingredients and incorporating a select array of textures, in the end producing an inviting and stimulating cohesion of visual and olfactory appeal

If you have and idea or vision for your brand, get in contact to discuss your next still life shoot.

Still Life Cosmetics - Bottling the Coast

The UK is home to some of the richest and diverse coastlines in the world and I was thrilled to be commissioned by Haven Holidays to complete four creative still life setups for a series of fragrances, based around four of their coastal holiday resorts in the UK.

Each fragrances or room diffusor is based on a different Haven resort, located next to a beach or iconic coastline in Norfolk, Cornwall, Wales and Scotland. Each set was created incorporating inspiration from each of these regions making each set both complementary and unique.

still life product photography from london creative photographer chris howlett. Room fragrance is center image with beach scene, stones sea props an other lifestyle elements

A splash of coastal magic where the mountains meet the sea. With fresh sea breezes, earthy green and cool mineral notes coming together in perfect harmony, this fragrance will fill your home with the scent-song of the Welsh coastline

sand sea and grasses make up this lifestyle creative advertising product photo. Created in product packshot studio by Howlett photography

“Ozonic sea breezes blend with dry grassy notes to evoke the unique coastline of Norfolk, with the thrills of a helter-skelter ride and a whisper of candyfloss drifting over from the pier.”

Scottish costal still life scene with tartan patten fishing nets pebbles and sea grasses. Lifestyle product photography from chris howlett

“Where rugged coastal cliffs meet sweet pine notes, and pretty purple heather flirts with ancient oak moss, this scent will transport you to the timeless Scottish shoreline.”

flat lay still life with sand and props. creative advertising product photography from London

Salty sweet airs from the dunes in June, warmed by a welcome note of creamy vanilla, send you straight to balmy summers on the Cornish coast. And relax.”

behind the scene look shot at Howlett photography studios in london

Each image was created with creatively placed props and a similar lighting for continuity. The image on the right show us collaborating; setting up the scenes for the perfect shot.

If you’re about to launch a new product and would like some creative still life imagery, or advertising style product photography, get in contact and we’ll be happy to discuss your requirements

Benecol product & food photography

Large food and drinks brands require still life photography often used for national advertising campaigns, with imagery used on social media as well as in print for publications and billboards. I worked with my favourite food stylist, Lauren Becker, on a recent shoot for Benecol, introducing their new Greek-style yoghurt range. Working to quite a detailed brief, we created a few simple sets which could then be interchanged for various platforms and to satisfy multiple themes used throughout the campaign.

Advertising packshot photography for food and drinks. Creative product photography with yogurt products and London cityscape behind. Howlett photography

One of the benefits of working with an experienced marketing and advertising team is being provided with a full descriptive brief including dimensions, sketches and notes providing a guideline on how the final shots should look. In addition to this, we were given some suggestions on backgrounds and information regarding where text or copy would be overlaid, so as to plan the product and light positioning. We mainly used old wooden surfaces which fit in nicely with the theme, teaming with basic breakfast place settings like bowls and cutlery. These, along with some creatively placed ingredients all help bring the images to life.

Creative product photography for advertising food campaign. Still life tropical theme for luxury food brand. Shoot in London photographic studios with a tropical beach theme and fresh ingredients.
London still life studio product photography with bowl and breakfast settings from advertising food photographer chris howlett

Several lighting and focus techniques were composited so that the tops of the yoghurts remained silky and luxurious, whilst still maintaining a sharpness in the labels and surrounding ingredients. I used some flash techniques to convey action in other shots, including falling granola and a hand dipping a spoon into the pot.

Citrus fruit dessert made with yogurt product and fresh fruit. Creative still life food photographer chris howlett created the advertising product packshot in London studio

My South London photography studio has a fantastic kitchen space ideal for food & drinks photography and still life imagery, so if you’re looking to produce a still life or creative shoot get in contact and let’s book it in.

 

 

Advertising food & drink photography

With the FIFA World Cup approaching, I was asked to create a set of still life food and drink photography for Coca-Cola. The breif entailed product photography for a seasonal advertising campaign incorporating food recipes that would accompany the drinks products - just think of all the things you love to eat and drink whilst watching an exciting game of footy.

Drink product photography, hog dogs on table surrounded by coca-cola products. Creative still life from london advertising food and drink photographer chris howlett
Chicken bake accompany 2 bottles of coke product. Typical food adveetising still photograph with props creativly placed around drink

The style was quite simple with the focus on the food and, of course, refreshing look of ice-cold Coca-Cola. The recipes were created in the studio kitchen; then prepared and styled by a home economist to get the desired look for each dish. The lighting was simple with an emphasis on the bottles, being sure to capture the water droplets which is important in creating that refreshing coke look.

All the images were taken at exactly the same angle with the same lighting, and the same wooden background, just the food and positioning of products changed. 

Food photography London, healthy tuna salad with coke drink products creatively styled and photographed by Still life photography Chris Howlett

You'll notice that there are no props, nor references to football in these shots which is deliberate - these high-quality advertising product shots were to be accompanied by text and other graphics which would be unique to each promotional campaign. 

If you need food, still life or product photography based around drinks or food products then get in contact. Our south London studio has a full fitted kitchen suitable for all type's of cooking and preparation

 

still life designs and creative packshots

As a still life photographer my client base can be quite varied, ranging from advertising agencies and design agencies to blue chip companies and brand new start ups. This week's photoblog showcases product photography for creative design agency DDLondon, created for a series of high quality design-led books, stationery and other printed materials.

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creative cosmetic still life

…creative still life and moving images for UK cosmetics brand Fudge. The brief was to create some eye-catching imagery in line with the energy exuded by the brand which would be used for social media and other advertising platforms.

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product packshot photography & lifstyle

Creating advertising and packshot photography for a new product range is a regular request; this week's blog features web and lifestyle images for new revolutionary shower head,

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Advertising food photography - London resturants

…..complete some advertising food photography for new south London restaurant Fancy Funkin Chicken in Brixton. The restaurant serves delicious free range chicken including burgers, cocktails and drinks. The brief was to capture a few advertising lifestyle packshots using the decor available in the restaurant, including the rustic wood tabletops and the brick wall surfaces. The overall look is a classic lifestyle advertising image

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London Christmas Lights - Location videography

all my work is shot in the studio and a large portion is however i also photograph on location and this weeks blog is something different from the normal studio blog as I was asked to create both video and still photography for the company that make the Christmas lights on regent street in London. The lights on regent street are some of the best in London and probably the country.

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Drinks & Liquids Product Photography

Following a recent purchase of a new high-speed Broncolor flash kit, I couldn't wait to get to work on a new creative drinks photography piece. The brief was to create two dynamic advertising product shots with liquids and splashes. Delivering this advertising style with liquids requires a combination of creative thinking and technical precision - not to mention, impeccable timing

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Advertising packshot photography - watches

Introducing the new luxury watch brand, Illirio, designing and producing quality watches with a classic style, requiring premium packshot photography. As the client is based in central Euroupe, the products were sent to the South London studio along with a loose brief to produce high quality packhots and a creative still life shot for use on website landing pages.

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Creative Still Life Photography - The Colour of Cosmetics

Cosmetic brand Illamasqua approached me to produce some original creative product photography for their latest new product launch, the Lip Lure collection. As a brand they have an exciting and strong identity so I was delighted to be involved in delivering some unique creative still life photography and videography.

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Beauty swirls smudges & cosmetic photography

As a advertising photographer a lot of my time is spent in the London studio creating still life images and creative advertising photography for cosmetic and other makeup brands. I love shooting perfumes and cosmetics, and this week I have a few creative abstract images of makeup products.

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Creative cosmetic product photography

Cosmetic products benefit from clever lighting techniques and creative thinking, something a good still life photographer has in abundance. A strong collaborative approach to the art direction, with a few Pinterest boards and a strong concept, resulted in a set of creative still life photography suitable for printing in the House of Fraser Beauty Guide. 

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Advertising & packshot photography

As a fan of gadgets and mobile accessories i was pleased when brand Olixar approached me for some creative product photography for their website and other promotional material. The request was for a set of bold, colourful and impactive advertising product photography. I wanted to show the quality of the products and give them a premium feel, and where appropriate, would also create "lifestyle" still life images showing the products in use. 

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Advertising Still Life Product Photography London

Getting the chance to create still life product photography from beginning of an idea all the way through to completion is a pleasure, especially when you can see the success and growth of a brand or company. It's great to be able to carry over the creative direction from the still life product photography to the packshot photography. For this shoot the colour pallet was bright and impactive and the theme was cymk. The bright colours and style was to remain the same for both the advertising and the packshot photography. 

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Studio Product Photography & Packshot

As web marketing increases in importance for companies so does the need to utilise platforms such as Instagram and Pintrest, this has resulted in an increase in the amount of requests i receive for promotional creative photography and cutout product photography. 

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