Print media demands the highest quality imagery in a large resolution format which retains detail and rendition somehow lost on the average computer screen. So, of course, I was thrilled to see my work feature in two recent publications, printed on high density magazine paper. Both publications for luxury brands Waldorf Astoria and Conrad feature still life compositions of fashion products, jewellery and accessories. The double page spreads were based on city breaks - New York, Dublin and Lisbon - and highlighted the essential accessories one might want to take along. All photography and post production was completed at our new photographic studio in south london.
"Wandering the streets around Conrad Dublin calls for easy, timeless accessories that nod to the city’s rich literary history."
"Get close to the beautiful flora and fauna surrounding Conrad Algarve with accessories that are made for adventure"
"Step out of Conrad New York and make your mark on Manhattan in a pop of colour, complemented by sleek black accessories embellished with gold"
When providing photography for print, it's important to consider where text will be positioned. In most cases, the text and art design of the page dictates the positioning of products. An example of this can be seen in the layout of the shot of gilded watches: on the right is the final design with all text and copy applied; below is the original shot with large areas of negative space. Both creative spread shots below were created using white perspex blocks, adding depth and interest to the images without complicating or overpowering the products themselves.
As with most of my product photography, the images are made up of several images, or a composite, however, the result is a relatively non-complex medium for promoting full ranges of products. Getting the best quality image requires multiple shots of both products and backgrounds, and the next examples of product photography provided for magazines, follow a similar style using perspex blocks along with considered styling and lighting.